söndag 25 september 2011

Pongr Computer Vision Used by Pepsi for Photo-Scanning Contest


Digital Signage Featured Article Pongr Computer Vision Used by Pepsi for Photo-Scanning Contest Pongr engineers excel in image-recognition technology. Nearly 300 million cases of Pepsi product are being branded with THE X FACTOR promotion, an opportunity to win 56 grand prizes of trips to Los Angelesto see the show broadcast live. Pongr technology recognizes company logos without the aid of ugly bar codes. " "By using our packaging as digital media and as a conduit in to the show, we are bringing the physical and digital worlds together for Pepsi consumers and THE X FACTOR fans," said Shiv Singh, PepsiCo Beverages Global Head of Digital....[Read the full article]